VW Campaign Management
Responsible for managing dealer advertising campaigns and projects on behalf of Volkswagen’s UK retailer network since 1997.
As a long-standing stakeholder and partner to VW's lead creative agency, DDB London, we have been engaged in fully managing the many different requirements of local retailers to support their businesses. From a volume perspective this has involved as many as 1,500 production requests per calendar month. Loveurope have applied technologies and skill sets that have provided huge cost and process improvements to the network.